Strategy

In 2020, much changed for the Alberta Cancer Foundation

The foundation underwent an organizational renewal—in the middle of a pandemic—to ensure it was best set up to deliver on its purpose: to create more moments for Albertans facing cancer. We do this by inspiring our community to give to innovation in prevention, detection, treatment and care.

Today, we are much leaner with a focused strategy, and are well positioned to serve on our mission—perhaps more than ever before. Simply put, we are getting back to basics, back to our fundraising roots.

Strategic Priorities

Moving forward, our strategic framework will guide our path ahead. Over the next two years, we will focus on five key strategic priorities:

  1. Build partnerships within our community
  2. Inspire our community to give
  3. Embrace our Alberta-wide mandate
  4. Work with Cancer Care Alberta and partners to define fundraising projects with high impact
  5. Improve organizational health, efficiency and effectiveness

We will engage fully with our current and future supporters across Alberta to understand what inspires them to give to cancer care and research. We will also work collaboratively with our partners at Cancer Care Alberta, Alberta’s research and academic institutions, community partners and other key stakeholders to develop and implement transparent and clear processes to identify fundraising priorities. We will work hard to make sure we are delivering the highest value and impact to our donors, partners and communities across this province.

We are well underway in this rejuvenation, yet much more work needs to be done. We know this renewal will be game changing for the Alberta Cancer Foundation, but even more important, for Albertans facing cancer.

Providing Real-life Returns

Creating more moments for Albertans facing cancer
Faisel's Story

We Stand with Patients During Their Cancer Journey

I truly believe, after my stage 4 cancer diagnosis, I would not be here in this positive physical and mental state today without the support from the Alberta Cancer Foundation and the expertise of my amazing health care team at Tom Baker Cancer Centre.

- Randy Thompson, a cancer survivor, who was diagnosed with stage 4 rectal and liver cancer at age 55.

My wife Jan died in February 2012. Jan was a wonderful mom, grandma, wife and a good friend to all. She would be happy with what we’re doing. I’ve already received thank you letters from people who benefited from the Alberta Cancer Foundation’s Patient Financial Assistance Program and it’s heartwarming.

- Tom Crist, donor Patient Financial Assistance Program

My mother was diagnosed with colon cancer when she was 50 and she lived with it until she was 81. When people are faced with a diagnosis, they inevitably have a lot of questions. Being able to reach out to a patient navigator just brings people peace of mind and that makes me and my family feel good.

- Keith MacPhail, Donor Patient Navigator Program

Other ways to get involved with the Alberta Cancer Foundation